A store that works for you
Custom Shopify Store
A storefront designed around your products and customers, built to sell rather than just to look the part.
Shopify Design & Development
Online stores that turn visitors into customers
A storefront should do more than look good. We design and build Shopify experiences around the decisions that actually change conversion — speed, clarity, and a checkout that gets out of the way.
VStore analytics · voxizo
Last 30 days
Conv. rate
3.6%
+0.7AOV
$84
+$6Speed
92
+18Conversion funnel
- Sessions24,180
- Add to cart9,188
- Checkout5,078
- Purchased3,143
Product name
$48.00
Add to cartThe stack we build on
- Shopify
- Shop Pay
- Klaviyo
- Recharge
Why it matters
More revenue from the traffic you already have
Your store is where every channel converts. Small improvements there multiply everything upstream.
Speed sells
A faster store converts more and makes every ad click more valuable. Performance is the first thing we look at, not the last.
Conversion by design
Clear hierarchy, strong product pages, and a frictionless checkout turn browsers into buyers without spending more on traffic.
Built to grow
A clean foundation your team can extend as the catalogue and traffic grow — not a theme that needs replacing in a year.
What's included
Everything your store needs to convert
Design, development, and the conversion details that decide how much of your traffic buys.
Flexible, future-proof code
Theme Development
Clean, maintainable front-end work — custom where it counts, sensible where it doesn't.
Higher conversion, same traffic
Conversion Optimisation
Targeted improvements based on how people actually move through your store, not cosmetic guesswork.
Fewer carts left behind
Checkout Experience
A short, reassuring path to purchase that reduces the friction behind most abandoned carts.
Faster pages, better Vitals
Store Speed
Trimmed weight, optimised images, and cleaned-up apps so pages feel instant on every device.
Capability without the drag
App Integrations
The right tools for reviews, email, subscriptions, and more — without the bloat that slows stores down.
Our approach
From audit to a store that performs
Six stages that put conversion and speed at the centre of the build.
- 01
Audit
Find where the current store is losing orders.
- 02
Plan
Prioritise the changes that move revenue first.
- 03
Design
Shape pages around clarity and the path to buy.
- 04
Build
Develop clean, fast, maintainable front-end.
- 05
Launch
Ship carefully, checked across every device.
- 06
Optimise
Keep improving conversion from real behaviour.
Results
What the work looks like in practice
Representative engagements. Names withheld and numbers kept honest — just the problem and the fix.
- Challenge
- A growing catalogue sat on a slow, dated theme that was quietly costing orders.
- Solution
- Redesigned around speed and clarity and shortened the path to checkout.
- Outcome
- A faster store converting more of its existing traffic, ready to extend.
- Challenge
- Strong product but weak product pages, with shoppers bouncing before adding to cart.
- Solution
- Rebuilt the product page around imagery, trust, and an easy buy box.
- Outcome
- More visitors reaching checkout from the same campaigns and traffic.
- Challenge
- Plenty of one-time buyers but no easy way to turn them into repeat revenue.
- Solution
- Added subscriptions and a smoother repeat-purchase flow at checkout.
- Outcome
- A foundation for retention rather than chasing new customers every month.
Industry applications
Stores built for how you sell
From a single hero product to a deep catalogue, the priorities differ — the discipline doesn't.
Fashion & apparel
Rich imagery, variants, and fast browsing.
Beauty & skincare
Education, routines, and replenishment.
Home & furniture
Considered purchases that need trust.
Food & beverage
Subscriptions and repeat-order flows.
Health & supplements
Bundles, subscriptions, and compliance.
Multi-product catalogues
Search, filtering, and clean navigation.
How we work
How your store gets built
The practical detail behind the work — from scope to ongoing improvement.
See our full processOften. We can take over and improve a store you already have, or rebuild from the ground up when that's the better call — and we'll tell you honestly which one your situation needs.
FAQ
Shopify questions, answered
What store owners ask before investing in design and development.
It depends on scope — a focused conversion fix is very different from a full custom build. We scope honestly against what will actually move your revenue, not features you don't need.
Explore other services
All servicesReady for a store that earns its traffic?
A short, no-pressure consultation. We'll look at where your store is leaking orders and what's worth fixing first.